小企業(yè)的5大營(yíng)銷(xiāo)奇招

3. 瘋狂快閃 ????“未來(lái)營(yíng)銷(xiāo)”(Future M)是在美國(guó)波士頓舉行的一系列集會(huì),將討論未來(lái)的營(yíng)銷(xiāo)方式,。為了活動(dòng)的推廣,,視頻營(yíng)銷(xiāo)軟件公司Pixability的CEO貝蒂娜?海因想出了一個(gè)有趣的點(diǎn)子。她組織了約150名當(dāng)?shù)厣虘?hù)業(yè)主,,潛伏在柯普利廣場(chǎng)附近,。然后根據(jù)秘密的信號(hào),所有人突然蹦出來(lái),,在光天化日之下就開(kāi)始跳起事先排練好的舞蹈,。作為交換,,她允許這些勇敢的人在視頻中打上公司的標(biāo)識(shí)。海因說(shuō):“這個(gè)活動(dòng)確實(shí)給我們帶來(lái)了客戶(hù),?!?/p> |
3. Get really crazy ????To promote "Future M," a series of gatherings in Boston to discuss what's ahead in marketing, Bettina Hein, CEO of video marketing software firm Pixability, came up with a funny idea. She organized a group of about 150 local businesspeople to lurk around Copley Square and, after a secret signal, in broad daylight to burst into a dance they'd rehearsed. In exchange, she let these brave souls put their company logo on the video. "It's already brought us customers," says Hein. |