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小企業(yè)挑戰(zhàn)大公司

小企業(yè)挑戰(zhàn)大公司

ELAINE POFELDT 2012-12-06
誠(chéng)然,,史泰博、BET和亞馬遜這些行業(yè)巨頭都把持著各自所在的市場(chǎng),。不過(guò),本文這三家公司證明,,市場(chǎng)中總會(huì)有小公司的生存空間,。只要方向?qū)α?,總?huì)找到出路。

SoftLayer vs. 亞馬遜網(wǎng)絡(luò)服務(wù)

????挑戰(zhàn)目標(biāo):簡(jiǎn)單地說(shuō),,亞馬遜(Amazon),、Saleforce.com和云計(jì)算領(lǐng)域的其他大公司都是其競(jìng)爭(zhēng)對(duì)手,。

????創(chuàng)業(yè)故事:七年前,,蘭斯?克羅斯比在達(dá)拉斯與人合作成立了云計(jì)算基礎(chǔ)設(shè)施供應(yīng)商SoftLayer,他當(dāng)時(shí)便知道自己肯定能夠成功,。公司客戶們對(duì)于通過(guò)SoftLayer全球平臺(tái)管理服務(wù)器等IT資源創(chuàng)意很是中意。它們?cè)僖膊槐刭?gòu)買(mǎi)自己的平臺(tái),??上В肆_斯比并不是第一個(gè)有這種想法的人:亞馬遜網(wǎng)絡(luò)服務(wù)在同一時(shí)間發(fā)布,。為了突出自己的公司,,42歲的克羅斯比將重心放在吸引有經(jīng)驗(yàn)的消費(fèi)者上面,如手機(jī)應(yīng)用開(kāi)發(fā)人員,,而不是與亞馬遜爭(zhēng)奪更廣泛的受眾,。去年,公司約有700名員工,,總收入達(dá)到3.3億美元,。克羅斯比說(shuō):“目前,,云技術(shù)發(fā)展迅速,,各大公司都在搶占地盤(pán)?!?/p>

????譯者:劉進(jìn)龍/汪皓

SoftLayer vs. Amazon Web Services

????The challenge: Simply put, Amazon, Salesforce.com, and every other 500-pound gorilla in the cloud-computing universe.

????What he did: Lance Crosby knew he was onto something when he co-founded SoftLayer, a provider of cloud-based computing infrastructure, seven years ago in Dallas. Companies loved the idea of managing their IT resources, like servers, through SoftLayer's global platform instead of having to buy them on their own. Unfortunately, he wasn't the first to think of the idea: Amazon Web Services got rolling around the same time. To stand out, Crosby, 42, focused on attracting sophisticated customers like mobile-app developers, rather than Amazon's broader audience. Last year the profitable, nearly 700-employee firm logged $330 million in revenue. Crosby says, "Currently the cloud is growing so fast that it's a land grab at this point."

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