智能設(shè)備一季度出貨量達到3.087億部
????調(diào)研機構(gòu)Canalys上周四發(fā)布報告指出,,智能設(shè)備,,即上網(wǎng)本,、智能手機和平板電腦的總出貨量在2013年第一季度達到創(chuàng)紀錄的3.087億部。 ????不出所料,,鑒于目前的市場形勢,,谷歌(Google)Android平臺笑傲智能手機市場;蘋果(Apple)iOS在平板電腦領(lǐng)域稱王稱霸,;在上網(wǎng)本市場,,微軟(Microsoft)Windows則是當之無愧的老大。 ????這份報告的亮點如下: ????? 平板電腦市場呈爆炸式增長(同比增長了106.1%,,總出貨量接近4,200萬部),。雖然蘋果市場份額已連續(xù)三個季度遭到Android侵蝕,但前者目前仍以46.4%的份額排名榜首,。 ????? 智能手機出貨增速有所放緩(出貨量為2.163億部,,同比增長47.9%),Android手機份額達到75.6%,。根據(jù)Canalys的統(tǒng)計,,三星(Samsung)是最大的贏家,出貨量猛增64.3%,,市場份額已經(jīng)高達32%,。蘋果出貨量增速僅為6.7%,創(chuàng)下2007年iPhone發(fā)布以來的新低,。 ????? PC上網(wǎng)本出貨量下滑13.1%,,總數(shù)為5,050萬部。西歐地區(qū)形勢最為嚴峻,,下滑幅度高達25.2%,。 ????針對iPhone的市場情況,Canalys首席分析師皮特?庫寧漢姆免費給出了以下建議: ????“雖然增速放緩,,但蘋果iPhone出貨量仍高達3,700萬部,。不過,宏達電(HTC)和三星借助最新手機向市場發(fā)起了猛攻,,蘋果是時候推出下一代iPhone了,。六年來,iPhone的用戶界面一直沒有變化,,這種情況亟需改變,。在硬件方面,蘋果目前面臨的最大困境是確定下一代iPhone屏幕的尺寸,。高端智能手機采用更大的屏幕乃大勢所趨,,蘋果不能無視這一點。我們預(yù)計iPhone的屏幕尺寸將有所放大,但不大可能像三星的平板智能手機那么大,?!保ㄘ敻恢形木W(wǎng)) ????譯者:項航 |
????Total shipments of smart devices, which Canalys defines as notebook PCs, smartphones and tablets, hit a record 308.7 million units in the first quarter of 2013, according to a press release issued Thursday. ????Unsurprisingly, given recent trends, Google's (GOOG) Android platform dominated the smartphone market, Apple's (AAPL) iOS the tablet market and Microsoft's (MSFT) Windows the notebook shipments. ????The surprises were in the details: ????? In the fast-growing tablet market (up 106.1% year over year to nearly 42 million units) Apple lost market share to Android for the third quarter in a row but still leads with a 46.4% share. ????? Smartphone shipments were slower (up 47.9% to 216.3 million units), with Android accounting for 75.6% of them. Samsung was the big winner, growing shipments 64.3% according to Canalys, to reach a 32% share. Apple's 6.7% growth was its slowest since the iPhone launched in 2007. ????? Notebook PC shipments contracted by 13.1% to a total of 50.5 million units. The biggest decline was in Western Europe, where shipments fell 25.2%. ????Commenting on the iPhone numbers, Canalys principal analyst Pete Cunningham offered this free advice: ????"Despite its slowing growth, Apple still shipped over 37 million iPhones. But HTC and Samsung have raised the bar with their latest handsets and Apple needs to respond with its next iPhone. The iPhone user interface is now six years old and badly in need of a refresh. Hardware-wise, the biggest dilemma that Apple faces is what it does with the size of the display on the next iPhone. It cannot afford to ignore the trend for larger displays in premium smart phones. We expect an increase on the iPhone 5's 4" display but are not anticipating a 'Phablet'-style iPhone." |