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三星或醞釀高層變動

三星或醞釀高層變動

John Kell 2014年11月25日
面對中國廉價手機(jī)制造商和蘋果iPhone的雙重夾擊,,電子產(chǎn)品巨頭三星壓力重重。

????在競爭激烈的智能手機(jī)市場,,三星電子(Samsung Electronics)面對中國廉價手機(jī)制造商和蘋果(Apple)iPhone帶來的壓力下,,可能正在考慮對管理層進(jìn)行重大改組。

????《華爾街日報》(Wall Street Journal)報道援引知情人士的說法,,給出了一個可能發(fā)生的變革方案,,這家電子產(chǎn)品巨頭或許將對與眾不同的高層管理結(jié)構(gòu)做出調(diào)整。自2013年起,,三星就擁有三位聯(lián)席首席執(zhí)行官,,這在企業(yè)界相當(dāng)特殊。其中聯(lián)席首席執(zhí)行官申宗均或?qū)⒉辉儇?fù)責(zé)移動業(yè)務(wù),。而另一位聯(lián)席首席執(zhí)行官尹富根可能會在負(fù)責(zé)原有的家用電器和電視業(yè)務(wù)之外,,再接管移動業(yè)務(wù)。

????三星之前曾表示,,公司獨(dú)特的領(lǐng)導(dǎo)結(jié)構(gòu)有助于對其龐大業(yè)務(wù)進(jìn)行獨(dú)立管理,,包括智能手機(jī)、電視和其他電子消費(fèi)產(chǎn)品,,以及針對商業(yè)客戶的通訊和服務(wù),。

????三星的代表并未立即對這篇報道發(fā)表評論。

????三星在《財富》世界500強(qiáng)企業(yè)中排名第13,,其產(chǎn)品銷售額在2013年猛增17%,,達(dá)到2,090億美元,,創(chuàng)造了該公司的紀(jì)錄。但三星在智能手機(jī)市場也遭遇了一些挑戰(zhàn),。根據(jù)IDC的數(shù)據(jù),,三星今年第三季度的智能手機(jī)出貨量同比有所下降,也是五大供應(yīng)商中唯一出現(xiàn)下滑的公司,。IDC表示,,長期以來依靠高端機(jī)型的三星,,目前在低端機(jī)上的銷量更好,這也拉低了公司產(chǎn)品的平均售價,。

????自6月初開始,三星便在股市中表現(xiàn)低迷。2014年以來,,公司在韓國證券期貨交易所(Korea Exchange)的股價已經(jīng)下跌了11%。(財富中文網(wǎng))

????譯者:嚴(yán)匡正

????Samsung Electronics may be considering a management shakeup as it faces pressure from cheaper Chinese device makers and Apple’s iPhone in the highly competitive smartphone arena.

????The Wall Street Journal laid out a scenario of change that could occur, citing people familiar with the matter, which could result in some changes to the electronics giant’s unusual executive management structure. Samsung has had three co-CEOs since 2013, fairly uncommon in the corporate world. One of those co-CEOs, J.K. Shin, could be moved out of his role overseeing the mobile division. Another co-CEO, B.K. Yoon, could potentially oversee the mobile division on top of his current duties running Samsung’s home-appliance and TV business.

????Samsung has in the past claimed that the leadership structure allows for independent management of its vast businesses, which includes smartphones, televisions and other consumer electronics, as well as messaging and services meant for business clients.

????A Samsung representative wasn’t immediately available to comment on this report.

????Samsung, 13th on Fortune‘s Global 500 list, posted a 17% jump in sales in 2013 to nearly $209 billion — a record for the firm. But the company has faced some challenges in the smartphone market. Samsung’s shipment volume in the third quarter of this year slipped from a year ago, the only company among the top five vendors to report a decline, according to the International Data Corporation. Samsung, which has long relied on its high-end devices, reported better volume for its lower-end models, resulting in lower average selling prices, IDC said.

????The company’s stock has had a weak performance since early June, and shares on the Korea Exchange have dropped 11% so far in 2014.

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