3月25日商務(wù)英語
2010年03月25日
puffery,；to be at loggerheads
今日單詞：?
| 單詞? |
puffery ['p?f?ri] ? |
| 中文釋義 |
虛假宣傳（名詞） ? |
| 英文釋義 |
(noun) Exaggerated or shallow claims made in order to promote or publicize. ? |
| 例句? |
EXAMPLE: A responsible advertising agency tries to avoid puffery when creating descriptions of its client's new products. 一家負責(zé)任的廣告公司在描述其客戶的新產(chǎn)品時會避免虛假宣傳。 |
今日短語：
| 短語? |
to be at loggerheads ? |
| 中文釋義 |
發(fā)生爭執(zhí) ? |
| 英文釋義 |
To be engaged in a serious, often lengthy argument. ? |
| 例句? |
EXAMPLE: Our company's thrifty chief accountant is at loggerheads with our marketing director who wants more money allocated to advertising in our annual budget. 我們公司節(jié)儉的首席會計師和營銷主管發(fā)生了爭執(zhí),，營銷主管希望年度預(yù)算能為廣告提供更多資金,。? |
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