分析：亞馬遜與谷歌決戰(zhàn)2013 路透社

????兩家公司都正處于關(guān)鍵時(shí)刻,。谷歌（Google）市值高達(dá)2,350億美元,，是亞馬遜（Amazon）的兩倍，很大程度上是源于其令人生畏的凈利潤(rùn),。根據(jù)湯森路透（Thomson Reuters）I/B/E/S分析師的預(yù)測(cè),，谷歌今年凈利潤(rùn)率為32%，凈利潤(rùn)額高達(dá)132億美元,。相比之下,，據(jù)說(shuō)亞馬遜今年或?qū)⒙杂刑潛p。

七問(wèn)谷歌企業(yè)業(yè)務(wù)負(fù)責(zé)人? 科技博客ALL THINGS D

????你們有何獨(dú)特之處,？

????我們?cè)?jīng)僅僅在成本上競(jìng)爭(zhēng),。但現(xiàn)在這種情況已經(jīng)改變。在云端,，隨著時(shí)間的推移,，不應(yīng)收取更高的費(fèi)用來(lái)獲得云服務(wù)?？偟膩?lái)說(shuō),，成本應(yīng)該降下來(lái)。我們應(yīng)用的價(jià)格維持在50美元已有一段時(shí)間,，同時(shí)我們的解決方案的深度和廣度都在提升,。另一方面，他們正通過(guò)提高收費(fèi)趕走自己的客戶,。這是他們的戰(zhàn)略,，他們有權(quán)做自己想做的事。設(shè)備數(shù)量將激增,，而網(wǎng)絡(luò)服務(wù)的規(guī)模十分龐大,。因此，問(wèn)題在于你是想主攻臺(tái)式機(jī)業(yè)務(wù)，還是網(wǎng)絡(luò)服務(wù)以及聯(lián)網(wǎng)設(shè)備,。坦率地說(shuō),，他們沒(méi)有足夠的公信力來(lái)提供規(guī)模化的網(wǎng)絡(luò)服務(wù),。這不是他們做的事,。或許他們隨著時(shí)間的推移最終能夠?qū)W會(huì)到底該怎么做,。

電子書(shū)價(jià)格大戰(zhàn)初露端倪 《紐約時(shí)報(bào)》

????這不是憑空猜測(cè),，一個(gè)重要的理由是，電子書(shū)在與實(shí)體書(shū)的大戰(zhàn)中未能像預(yù)料的那樣很快輕松致勝,。

????Simba信息的分析師邁克爾·諾里斯稱：“過(guò)去幾年,，電子書(shū)市場(chǎng)經(jīng)歷了高速增長(zhǎng)，但如今已經(jīng)開(kāi)始顯露疲態(tài),。即便是亞馬遜這樣的公司也迫切想知道,，為了提高市場(chǎng)份額，究竟要把電子書(shū)的價(jià)格降到比競(jìng)爭(zhēng)對(duì)手低多少——或者說(shuō)是必須低多少,？”

互聯(lián)網(wǎng)網(wǎng)站看人下單 《華爾街日?qǐng)?bào)》

????針對(duì)不同顧客提供不同價(jià)格,，這種做法合理合法，只要不涉及到種族或其他敏感問(wèn)題,。一些公司指出,，它們的在線服務(wù)將仿效這種現(xiàn)實(shí)世界里的定價(jià)策略。實(shí)體商店通常會(huì)根據(jù)當(dāng)?shù)匦枨?、?jìng)爭(zhēng)及店鋪位置等情況調(diào)整價(jià)格,。如果同一家的公司的汽油在甲地的售價(jià)比乙地低，我相信沒(méi)人會(huì)感到驚訝,。

Analysis: Amazon, Google on collision course in 2013?[REUTERS]

????Both companies have a lot at stake. Google's market capitalization of $235 billion is about double Amazon's, largely because Google makes massive net?earnings, expected by analysts to be $13.2 billion this year, based on a huge 32 percent net profit margin, according to?Thomson Reuters?I/B/E/S. By contrast, Amazon is seen reporting a small loss this year.

Seven question for Google enterprise chief Amit Singh?[ALL THINGS D]

????What do you have that they don't?

????We used to compete on just cost. But that's changed. On the cloud, over time you shouldn't have to charge more money to get cloud services. Overall, your costs should go down. We've been at the $50 price point for apps for some time, while increasing the depth and breadth of our solution. On the other hand, the way they are incenting their customers to move is by charging them more. That is their strategy, and they are entitled to do what they want. Devices are going to proliferate, and Web services are now being delivered at scale. Then the question becomes whether you want to build around the desktop, or whether you want to build around Web services and devices being connected together. And, frankly, they don't have the credibility to deliver Web services at scale. That's just not what they do. They learn, hopefully, over time.

Little sign of a predicted e-book price war?[THE NEW YORK TIMES]

????One big reason for the lack of fireworks is that the triumph of e-books over their physical brethren is not happening quite as fast as forecast.

????"The e-book market isn't growing at the caffeinated level it was," said Michael Norris, a Simba Information analyst who follows the publishing industry. "Even retailers like Amazon have to be wondering, how far can we go — or should we go — to make our prices lower than the other guys if it's not helping us with market share?"

Web sites vary prices, deals based on users' information?[THE WALL STREET JOURNAL]

????Offering different prices to different people is legal, with a few exceptions for race-based discrimination and other sensitive situations. Several companies pointed out that their online price-tweaking simply mirrors the real world. Regular shops routinely adjust their prices to account for local demand, competition, store location and so on. Nobody is surprised if, say, a gallon of gas is cheaper at the same chain, one town over.