圖表告訴你：iTunes到底有多賺錢(qián)
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????蘋(píng)果（Apple）仍然還是一家成長(zhǎng)型公司嗎,？《華爾街日?qǐng)?bào)》（Wall Street Journal）拋出的這個(gè)問(wèn)題話音未落，科技博客Asymco的賀拉斯?德迪歐已經(jīng)找到了新的方式,，來(lái)突顯蘋(píng)果公司內(nèi)部常常被忽視的一個(gè)增長(zhǎng)來(lái)源,。 ????在本文所附的圖表中，德迪歐編排了谷歌（Google）核心業(yè)務(wù)【即不包括摩托羅拉（Motorola）和“其他”】的收入類別,，然后把它與蘋(píng)果iTunes/軟件/服務(wù)部門(mén)的收入構(gòu)成進(jìn)行了比較,。 ????如果把蘋(píng)果付給應(yīng)用程序開(kāi)發(fā)商的70％分成（這部分所得不計(jì)入蘋(píng)果公司的收入）計(jì)算在內(nèi)，德迪歐認(rèn)為，iTunes集團(tuán)的“毛”收入達(dá)到了235億美元,，年同比增長(zhǎng)34％,。 ????德迪歐寫(xiě)道：“按年計(jì)算，蘋(píng)果iTunes/軟件/服務(wù)的規(guī)模幾乎是谷歌核心業(yè)務(wù)的一半,，且增速略高于后者,。 ????“iTunes內(nèi)容和服務(wù)‘帝國(guó)’如果自立門(mén)戶，將在《財(cái)富》美國(guó)500強(qiáng)公司中名列第130位【名次略低于美鋁公司（Alcoa）,，而高于醫(yī)藥公司禮來(lái)（Eli Lilly）】,。”（財(cái)富中文網(wǎng)）
????譯者：項(xiàng)航 |
????Is Apple still a growth company? With the Wall Street Journal's question still hanging in the air, Asymco's Horace Dediu has found a novel way to highlight a source of growth within Apple (AAPL) that is often overlooked. ????In the attached chart, he's stacked the revenue categories of Google's (GOOG) core business (i.e. without Motorola and "other") and compared them with the revenue components of Apple's iTunes/Software/Services division. ????Taking into account the 70% Apple pays app developers (which the company doesn't report as revenue), Dediu figures the iTunes group had "gross" revenues of $23.5 billion with growth of 34% year over year. ????"On a yearly basis," he writes, "iTunes/Software/Services is nearly half of Google's core business and growing slightly faster. ????"The iTunes 'empire' of content and services would be ranked as number 130 in the Fortune 500 ranking of companies (slightly below Alcoa and above Eli Lilly)." |
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