Slidejoy剛剛創(chuàng)建的時(shí)候,，我們的團(tuán)隊(duì)只有五名成員，而且五個(gè)人分散在紐約,、費(fèi)城、舊金山和首爾等地,。Slidejoy可以說(shuō)是后發(fā)制人，當(dāng)時(shí)它的競(jìng)爭(zhēng)對(duì)手都擁有比它更大的團(tuán)隊(duì)和更多的資金,。雖然當(dāng)時(shí)機(jī)遇之神似乎并不青睞我們,，但我們深信（現(xiàn)在也仍然相信），我們一定會(huì)把鎖屏廣告帶到這個(gè)世界上,。

經(jīng)歷了一系列波折，我們?nèi)匀荒鼙３旨で?，主要?dú)w功于以下幾點(diǎn)：

1,、好隊(duì)友

我愛(ài)我的團(tuán)隊(duì)，這不僅僅是因?yàn)樗麄兊臉I(yè)務(wù)能力超強(qiáng),，還因?yàn)槲抑啦还茉谑裁辞闆r下，他們都是值得信賴的,。去年夏天，為了節(jié)省成本,，我們團(tuán)隊(duì)里的三個(gè)人一起住在紐約字母城的一套兩室的小公寓里,。當(dāng)時(shí)我們的公司還有很大的不確定性,，我們甚至不知道公司能否存活下去，所以我們夜以繼日地工作,，以確保Slidejoy項(xiàng)目的進(jìn)展。我也因此樹(shù)立了對(duì)我的團(tuán)隊(duì)的信心,，它直至今日仍在繼續(xù)激勵(lì)我,。

2,、小成就

過(guò)去兩年里，我們?cè)趧?chuàng)業(yè)過(guò)程中幸運(yùn)地獲得了一些小小的成就,，這些小成就也激勵(lì)著我們繼續(xù)前行,。第一個(gè)小成就是招募到了幾名優(yōu)秀的創(chuàng)始人，其中有沃頓商學(xué)院的MBA畢業(yè)生,，有斯坦福大學(xué)計(jì)算機(jī)科學(xué)專(zhuān)業(yè)的碩士，還有曾創(chuàng)下幾億次下載記錄的應(yīng)用開(kāi)發(fā)者,。

幾個(gè)月后,，我們成功地談下了第一個(gè)客戶——梅西百貨，它也是美國(guó)最大的零售商之一,。不久之后,，我們又在谷歌的Google Play正式上線，并獲得了主流刊物的報(bào)道,，甚至還上了《今日秀》,。我們還贏得了沃頓商業(yè)計(jì)劃競(jìng)賽大獎(jiǎng)。今年年初,，我們又拉到了120萬(wàn)美元的種子融資,。自從本輪融資后,，我們的用戶群和營(yíng)收入都增長(zhǎng)了五倍以上。

運(yùn)營(yíng)一家企業(yè)是很艱難的,，但是這些小的成就能讓你在艱苦的工作中保持熱情,，因?yàn)樗鼈兪鼓阒溃阏诔_的方向前進(jìn),。

3,、大愿景

這些小成就雖然很不錯(cuò),，但一個(gè)個(gè)小成就所鋪成的道路,，必然要指向一個(gè)大的愿景。Slidejoy的愿景就是使手機(jī),、應(yīng)用和服務(wù)免費(fèi),。在獲得一個(gè)個(gè)小的成就的間隙，我經(jīng)常會(huì)反思,，自己為什么要這樣努力地去做Slidejoy,。我會(huì)思考我們是如何將超過(guò)100萬(wàn)美元的現(xiàn)金分發(fā)給我們的用戶的，而它又是如何提高了他們的生活品質(zhì)（和經(jīng)濟(jì)狀況）,。我會(huì)思考在不遠(yuǎn)的將來(lái),，我們?nèi)绾文茏屓藗冎恍柘螺dSlidejoy就能免費(fèi)購(gòu)買(mǎi)到手機(jī)。

雖然我們還有很長(zhǎng)的路要走,，但我們共同的愿景卻激勵(lì)著我不斷前行,。

在你運(yùn)營(yíng)一家公司的過(guò)程中，有很多種方法讓你自己保持激情,。對(duì)我來(lái)說(shuō),，這個(gè)方法就是與優(yōu)秀的人共事、在創(chuàng)業(yè)過(guò)程中幸運(yùn)地獲得一些小的成就,，并且擁有一個(gè)我甘愿為之奮斗的大愿景,。（財(cái)富中文網(wǎng)）

本文作者羅伯特?徐是Slidejoy公司的聯(lián)合創(chuàng)始人兼CEO。Slidejoy是一款手機(jī)應(yīng)用,，可以將你的鎖屏壁紙換成新聞動(dòng)態(tài)和廣告,，而且該應(yīng)用還能向你付錢(qián)。羅伯特?徐是一名沃頓商學(xué)院的MBA畢業(yè)生,，也是一名鐵人三項(xiàng)運(yùn)動(dòng)員,，他曾在美國(guó)海軍陸戰(zhàn)隊(duì)服役，還是一名金融家,。

譯者：樸成奎

When Slidejoy started out, we were a team of five with members scattered in New York, Philadelphia, San Francisco, and Seoul. Slidejoy was a second-mover, facing competitors with bigger teams and more money. The odds weren’t stacked in our favor, but we believed (and still do) that we were going to bring lock-screen advertising to the world. Here’s how we’ve stayed inspired through the crazy ups and downs:

Great teammates

I love my team, not just because they’re great at what they do professionally, but because I know they will be there through thick and thin. To save on costs last summer, three of us lived and worked out of a small, two-bedroom apartment in New York City’s Alphabet City. At the time, there was a lot of uncertainty around our business and we didn’t know if we would survive. So we came together by working day and night to keep Slidejoy going, and I gained confidence in my team that inspires me even today.

Small wins

Over the last two years, we’ve been lucky to achieve small wins along the way that inspire us to keep going. The first win was recruiting amazing founders. We’re talking about guys with Wharton MBAs, Masters in Computer Science from Stanford, and developers of apps with hundreds of millions of downloads. A couple of months later, we closed our first client, Macy’s M -0.02% , one of the largest retailers in the U.S. Shortly thereafter, we launched officially on Google Play, received press coverage in major publications, and were even featured on The Today Show. We won the Wharton Business Plan Competition Grand Prize, and earlier this year, we raised a $1.2 million seed round. Since closing the round, we’ve grown over five times in both users and revenues.

Running a business is tough, but small wins keep you inspired through the grind because they let you know you’re headed in the right direction.

Big vision

While small wins are great, there has to be a big vision that the small wins are building toward. Slidejoy’s vision is to make mobile phones, apps, and service free. In between the small wins, there are times when I take a step back and think about why I work so hard on Slidejoy. I think about how we’ve distributed over $1 million to our users and how it’s improved their lives (and the economy). I think about how in the not-too-distant future, we will enable people to pay for their phones simply by having Slidejoy on it.

Although we still have a ways to go, our shared vision inspires me to keep going.

There are multiple ways to stay inspired as you run a company. For me, it’s about having great people to work with, being lucky enough to have small wins along the way, and a big vision to work toward.

The author,，Robert Seo，is cofounder and CEO of Slidejoy, the app that replaces your lockscreen with trending news and ads and actually pays you for it. He’s a Wharton MBA alumnus, Ironman Triathlete, US Marine and a reformed financier.