菲莫國(guó)際 |
Philip Morris International |
????2012年《財(cái)富》500強(qiáng)排名:第99位 ????2012年利潤(rùn)(單位:百萬美元):8,800 ????這家煙草公司的所有業(yè)務(wù)均在美國(guó)境外。通過全力推動(dòng)新興市場(chǎng)業(yè)務(wù)增長(zhǎng),,公司2012年實(shí)現(xiàn)了利潤(rùn)增長(zhǎng),。但由于美元走勢(shì)強(qiáng)勁,,導(dǎo)致它的銷售額僅增長(zhǎng)了不足1%,只達(dá)到了314億美元,。但隨著菲莫在全球20個(gè)市場(chǎng)展開旗下萬寶路品牌新廣告宣傳攻勢(shì),,它的萬寶路品牌業(yè)務(wù)依然維持著穩(wěn)健的表現(xiàn)。(財(cái)富中文網(wǎng)) ????譯者:默默 |
????Fortune 500 rank: 99 ????2012 profit (millions): 8,800 ????The tobacco company, which generates all its business outside the U.S., saw higher income in 2012 by focusing on growth in emerging markets. The stronger dollar hurt sales, which were up less than 1% to $31.4 billion, but its Marlboro brand kept business solid after Philip Morris launched a new ad campaign that promoted it in 20 markets globally. |