我清楚地記得,,2020年夏天我創(chuàng)作了一件數(shù)字藝術(shù)品,,并將其命名為《幸福但沮喪》(Blessed but Depressed),。那是我人生落入最低谷的時期。在那之前幾個月,,我收到了蘋果公司(Apple)的入職邀請,,擔任視覺藝術(shù)師的職位,但幾周后,,這個崗位的招聘計劃由于新冠疫情的原因被取消了,。在大學畢業(yè)之后的幾年內(nèi),我一直從事3D動畫和視覺效果制作相關(guān)的工作,,那是我第一次毫無準備地陷入失業(yè)狀態(tài),。
當時,出于對自己未來的擔憂,,我看到有空缺崗位就投簡歷(甚至與我技能不對口的崗位也投),,但無一例外都被拒絕。在那期間,,我也開始創(chuàng)作自己的藝術(shù)作品,,那是我第一次創(chuàng)作不參加學校項目的作品,只是為了找工作之余打發(fā)時間罷了,。
就在那時,,一個朋友向我介紹了去中心化金融(DeFi)和非同質(zhì)化代幣(NFT)的概念。我最初注意到它們,,是為了賺錢,。但當我在關(guān)于加密貨幣的推特(Twitter)網(wǎng)絡(luò)板塊上閑逛時,,不禁注意到了兩件事情。第一,,加密貨幣社區(qū)圈子,、迷因文化,及其幽默感,,與我本人產(chǎn)生了高度共鳴,;第二,缺乏行業(yè)推廣的創(chuàng)意人才,。
我的一個好朋友知道我迫切需要一份工作以獲得收入,,他正好發(fā)現(xiàn)了一個招聘活動,就推薦給了我,。我接下了這個活計,,制作了我的第一個DeFi視頻,一部旨在宣傳某個DeFi項目及其品牌精神的動畫短片,。隨后,,加密貨幣社區(qū)圈子的成員們發(fā)現(xiàn)了我的作品。在了解DeFi的同時,,還能夠賺到一點錢,,我就很開心了。然而,,通過口口相傳,,我很快在圈子里打出了名氣。大家都說,,我制作的動畫很酷,。
大約制作了20個相關(guān)視頻之后,,2021年1月,Uniswap交易所聯(lián)系我,,希望我為他們的第三個迭代版本,,即v3的發(fā)布,制作一個宣傳視頻,。當時的NFT市場走勢正開始強勁上揚,,因此我認為這也是一個推銷自己NFT的絕佳機會。我想,,如果我可以在NFT領(lǐng)域里打出名號,,就能夠賣NFT藝術(shù)品為生了。我從未想到的是,網(wǎng)友們?yōu)榱宋?,建立了一個去中心化的收藏家自治組織(DAO),。這些熱心網(wǎng)友和我的其他粉絲可以通過DAO支持我的作品。然后我的生活(以一種好的方式)徹底爆發(fā)了,。
加密貨幣改變了我的生活,不僅因為給我?guī)砹私疱X和投資機會,,還因為它的圈子,。這里的人們充滿了熱情,不懼挑戰(zhàn)現(xiàn)狀,。我發(fā)現(xiàn)自己的定位比較獨特,,在DAO、NFT和DeFi領(lǐng)域都吸引了一定的關(guān)注,。我絕對不會把人們對我的關(guān)注視為理所當然,。我要肩負起一定的責任,以積極有力的方式去普及對加密貨幣的認識,。之前,,我把銷售NFT作為謀生的手段,而現(xiàn)在我的目標已經(jīng)轉(zhuǎn)變?yōu)槔肗FT進行創(chuàng)新,,開發(fā)新領(lǐng)域,。從加入收藏家自治組織PleasrDAO,到幫助一部關(guān)于以太坊的紀錄片進行眾籌,,再到為《財富》雜志制作封面(!!?。蚁M?,自己每進行一次新的合作,,就可以激勵更多的創(chuàng)意工作者投身于加密貨幣/Web 3.0的相關(guān)行業(yè)。現(xiàn)在,,一切才剛剛開始,,在這個領(lǐng)域,每個人都尚有發(fā)展的空間,。(財富中文網(wǎng))
Pplpleasr,,又名艾米麗·楊(Emily Yang),是一位來自美國紐約市的跨界藝術(shù)家,專長領(lǐng)域包括動畫電影,、地下音樂場景,、電子游戲,以及中國和日本的傳統(tǒng)藝術(shù)。她入選了《財富》雜志首屆NFT50強榜單,。
譯者:Transn
我清楚地記得,,2020年夏天我創(chuàng)作了一件數(shù)字藝術(shù)品,并將其命名為《幸福但沮喪》(Blessed but Depressed),。那是我人生落入最低谷的時期,。在那之前幾個月,我收到了蘋果公司(Apple)的入職邀請,,擔任視覺藝術(shù)師的職位,,但幾周后,這個崗位的招聘計劃由于新冠疫情的原因被取消了,。在大學畢業(yè)之后的幾年內(nèi),,我一直從事3D動畫和視覺效果制作相關(guān)的工作,那是我第一次毫無準備地陷入失業(yè)狀態(tài),。
當時,,出于對自己未來的擔憂,我看到有空缺崗位就投簡歷(甚至與我技能不對口的崗位也投),,但無一例外都被拒絕,。在那期間,我也開始創(chuàng)作自己的藝術(shù)作品,,那是我第一次創(chuàng)作不參加學校項目的作品,,只是為了找工作之余打發(fā)時間罷了。
就在那時,,一個朋友向我介紹了去中心化金融(DeFi)和非同質(zhì)化代幣(NFT)的概念,。我最初注意到它們,是為了賺錢,。但當我在關(guān)于加密貨幣的推特(Twitter)網(wǎng)絡(luò)板塊上閑逛時,,不禁注意到了兩件事情。第一,,加密貨幣社區(qū)圈子,、迷因文化,及其幽默感,,與我本人產(chǎn)生了高度共鳴,;第二,缺乏行業(yè)推廣的創(chuàng)意人才,。
我的一個好朋友知道我迫切需要一份工作以獲得收入,,他正好發(fā)現(xiàn)了一個招聘活動,就推薦給了我,。我接下了這個活計,,制作了我的第一個DeFi視頻,,一部旨在宣傳某個DeFi項目及其品牌精神的動畫短片。隨后,,加密貨幣社區(qū)圈子的成員們發(fā)現(xiàn)了我的作品,。在了解DeFi的同時,還能夠賺到一點錢,,我就很開心了,。然而,通過口口相傳,,我很快在圈子里打出了名氣,。大家都說,我制作的動畫很酷,。
大約制作了20個相關(guān)視頻之后,,2021年1月,,Uniswap交易所聯(lián)系我,,希望我為他們的第三個迭代版本,即v3的發(fā)布,,制作一個宣傳視頻,。當時的NFT市場走勢正開始強勁上揚,因此我認為這也是一個推銷自己NFT的絕佳機會,。我想,,如果我可以在NFT領(lǐng)域里打出名號,就能夠賣NFT藝術(shù)品為生了,。我從未想到的是,,網(wǎng)友們?yōu)榱宋遥⒘艘粋€去中心化的收藏家自治組織(DAO),。這些熱心網(wǎng)友和我的其他粉絲可以通過DAO支持我的作品,。然后我的生活(以一種好的方式)徹底爆發(fā)了。
加密貨幣改變了我的生活,,不僅因為給我?guī)砹私疱X和投資機會,,還因為它的圈子。這里的人們充滿了熱情,,不懼挑戰(zhàn)現(xiàn)狀,。我發(fā)現(xiàn)自己的定位比較獨特,在DAO,、NFT和DeFi領(lǐng)域都吸引了一定的關(guān)注,。我絕對不會把人們對我的關(guān)注視為理所當然。我要肩負起一定的責任,,以積極有力的方式去普及對加密貨幣的認識,。之前,,我把銷售NFT作為謀生的手段,而現(xiàn)在我的目標已經(jīng)轉(zhuǎn)變?yōu)槔肗FT進行創(chuàng)新,,開發(fā)新領(lǐng)域,。從加入收藏家自治組織PleasrDAO,到幫助一部關(guān)于以太坊的紀錄片進行眾籌,,再到為《財富》雜志制作封面(!!?。蚁M?,自己每進行一次新的合作,,就可以激勵更多的創(chuàng)意工作者投身于加密貨幣/Web 3.0的相關(guān)行業(yè)。現(xiàn)在,,一切才剛剛開始,,在這個領(lǐng)域,每個人都尚有發(fā)展的空間,。(財富中文網(wǎng))
Pplpleasr,,又名艾米麗·楊(Emily Yang),是一位來自美國紐約市的跨界藝術(shù)家,專長領(lǐng)域包括動畫電影,、地下音樂場景,、電子游戲,以及中國和日本的傳統(tǒng)藝術(shù),。她入選了《財富》雜志首屆NFT50強榜單,。
譯者:Transn
Last summer I distinctly remember creating a digital art piece and titling it Blessed but Depressed. I created the piece during one of the lowest points in my life. Just a few months before this, I had accepted a job offer to be a digital artist at Apple, only to have it rescinded weeks later due to the pandemic. After several years working in 3D animation and visual effects, it was the first time since college that I had been unemployed and without a plan.
Worried about my future, I continued to apply for every job that came to sight (even ones irrelevant to my skill set) and was rejected for every single one. I also started creating my own art during this period, for the first time outside of school projects, solely to pass time while applying for jobs.
This was when I discovered decentralized finance, or DeFi, and NFTs (short for “non-fungible tokens”) through a friend. I was initially attracted to them as a means to make money. But while stumbling around crypto Twitter I couldn’t help but notice two things. First: The community, culture around memes, and sense of humor highly resonated with my own. Second: There was a shortage of creative talent in promotional efforts in the space.
One of my close friends, knowing I was desperate for any job or income, saw an opportunity for a promotional gig and referred me. Through this, I made my first ever DeFi video—a short animation that captures the spirit of a given DeFi project and its brand. Community members took notice. I was just excited that I was able to make a bit of money while also learning about DeFi, but through word of mouth my reputation for making cool animations quickly spread.
Some 20 videos later, I was approached by Uniswap this January to create a video for their v3 launch. I saw this as an opportunity to also make an impactful NFT sale, at a time when the NFT market was beginning to hit new peaks. I was thinking that if my reputation permeated the NFT space I could just sell art for a living. What I never saw coming was my Internet friends forming a DAO—a decentralized autonomous organization—through which they and other fans could support my work. And then my life blew up (in a good way).
Crypto changed my life not only because of the money and investing opportunities it exposed me to, but also because of a welcoming community of passionate people who aren’t afraid to challenge the status quo. I find myself in a unique position, standing at the intersection of DAOs, NFTs, and DeFi, and I definitely don’t want to take this attention for granted. I feel a degree of responsibility to spread crypto awareness in a positive and eloquent way. My goal of selling NFTs for a living has shifted to seeing how I can use NFTs to innovate and pave new paths. From participating in PleasrDAO to helping crowdfund a documentary about Ethereum to creating the cover of Fortune (!!!), I hope to inspire more creatives to participate in crypto/Web 3.0 with each new collaboration. This is only just the beginning, and there is room for everyone.
Pplpleasr (a.k.a. Emily Yang) is a multidisciplinary artist based in New York City. Her influences include animated films, the underground music scene, video games, and traditional Chinese and Japanese art. She is a member of Fortune's inaugural NFTy 50 list.