????相較而言，胡貝爾的集團就顯得有點沒有頭緒了,。過去七年間,，谷歌已在地圖上投資了幾十億美元，但效益如何還有待檢驗,。隨著計算從個人電腦轉向移動設備,，數(shù)字地圖正日益成為一個重要領域。而谷歌在這一領域已是當之無愧的王者,。但谷歌在商務和支付業(yè)務上則面臨重大挑戰(zhàn),。如在商務業(yè)務上，谷歌去年將產品搜索變?yōu)楦顿M模式,。而在手機錢包上,，盡管移動支付技術公司Square的產品勢頭良好，但谷歌高調推出的產品卻似乎陷入了進退兩難的尷尬境地,。

????當我問起支付業(yè)務時,，佩奇稱，谷歌在一個鮮為人知,、但極其重要的領域已經取得了突出業(yè)績：從它遍布全球的廣告客戶那里收取付款,。他說：“我們有大量的小廣告客戶。我們也很好地運用了Play on Android收取許多國家大量用戶的付款,，不管是通過無線,、運營商計費還是其他各種形式的付費，都能應付自如,?？赡茉谶@一領域我們還有很多尚不為人所知的潛能?！币虼?，不難理解，為什么谷歌的支付業(yè)務團隊現(xiàn)在并入了沃西吉掌管的廣告產品集團,。不過,，此舉對谷歌的電子錢包會有多大幫助,，目前還不得而知。（財富中文網）

????譯者：清遠

????In contrast, Huber's group was a bit of mishmash. Google has invested billions in maps over the past seven years, and the results show. The company is the overwhelming leader in digital maps, an increasingly important area as computing shifts from PCs to mobile devices. But Google has faced major challenges in commerce, where last year it shifted its product search to a paid model, and in payments. The company's high-profile mobile wallet product appears to be stuck in neutral, even as those of competitors like Square are gaining traction.

????When I asked Page about payments, he said Google has been doing exceedingly well in a little known, but vitally important area: accepting payments from its millions of advertisers worldwide. "We have very many small advertisers," he said. "We're also getting very good with Play on Android at accepting payments from users in many, many different countries, wireless, carrier billing and all sorts of other forms of payment. We have probably a non-understood set of capabilities there." That helps explain why Google's payments team now works in Wojcicki's advertising products group. Whether the move will help Google Wallet gain any momentum remains to be seen.