歐特克高管:世界需要“統(tǒng)籌者”

????《財富》雜志(Fortune)一年一度的綠色頭腦風暴大會(Brainstorm Green conference)齊聚了來自各行各業(yè)、致力于打造可持續(xù)未來的人士,?!敦敻弧冯s志在每周一次的專欄中將重點介紹一位大會的與會嘉賓,分享他們在商業(yè),、環(huán)保和創(chuàng)業(yè)方面的真知灼見,。 ????艾瑪?斯圖爾特擁有斯坦福大學(Stanford University)環(huán)境科學與管理專業(yè)博士學位,目前擔任設計軟件公司歐特克(Autodesk)的可持續(xù)解決方案負責人,,并在加州大學伯克利分校(UC Berkeley)哈斯商學院(Haas School of Business)任教,。《財富》雜志向她提出了10個問題,,包括她的職業(yè)和個人生活,,以及她對綠色項目的預期。下面讓我們一起來看看她最崇拜的綠色企業(yè),,她獲得過的最好建議,,以及她認為最有用的課程是什么: ????1. 最讓你興奮的替代性能源項目是什么? ????風能與太陽能雖然經(jīng)常見諸媒體,,但目前在應對氣候變化方面仍然屬于非常昂貴的解決方案,。其他吸引力較小的項目,比如家用電器升級,、光源替換和隔熱保溫項目等,,往往成本效益更高,而且無需像風能與太陽能一樣,,需要進行政策改革以創(chuàng)造公平的競爭環(huán)境,。 ????2. 你最崇拜的綠色企業(yè)或人物是哪些?為什么,? ????我崇拜的一家公司是Interface(這是一家商用及民用拼塊地毯制造商),,因為它提高了開發(fā)新型環(huán)保產(chǎn)品的門檻,而且非常積極,、系統(tǒng)地處理其自身的環(huán)境足跡,。
????3. 你還崇拜其他哪些公司?為什么? ????我很崇拜谷歌(Google),,因為它提供了寶貴的創(chuàng)新空間,,而且對于與其核心業(yè)務毫不相干的創(chuàng)意也從不會拒之門外。當他們決定將清潔能源作為重點業(yè)務之一的時候,, 實際上他們已經(jīng)將自身定位成一家實用產(chǎn)品供應商,。 ????4. 你獲得過的最好建議是什么? ????世界上的專家數(shù)不勝數(shù),。這個世界需要的是“統(tǒng)籌者”,,他們可以縱觀全局,可以看到整個系統(tǒng)內部的所有活動部分,,確認推動變革最有效的工具,。統(tǒng)籌者將幫助我們解決復雜的社會挑戰(zhàn),比如優(yōu)質教育,、公共健康和環(huán)境可持續(xù)性發(fā)展等,。 ????5. 每位領導人都應具備的一項素質是什么? ????能夠迅速進行嘗試并能從中學習的本能,。 ????6. 你的一生中希望實現(xiàn)的目標是什么,? ????我希望帶女兒到我旅行過的所有國家走一走,讓她通過自己的視角來認識它們,。 |
????Fortune's annual Brainstorm Green conference brings together individuals who strive to build a sustainable future across various industries. In this weekly feature, we shine a spotlight on an attendee to offer their personal insight on business, environmentalism, and entrepreneurship. ????Emma Stewart, who holds a Ph.D. in environmental science and management from Stanford University, is the head of sustainability solutions at design software company Autodesk and teaches at UC Berkeley's Haas School of Business. We asked her 10 questions about her professional and personal lives, as well as her outlook on green projects. Find out below what green business she admires most, the best advice she ever received, and the surprising answer to what class she found most useful: ????1. What alternative energy projects are most overrated? ????Wind and solar, while photogenic, are currently very expensive ways to tackle climate change. Less sexy projects like upgrading appliances, re-lamping, and insulation are far more cost-effective, and don't require the changes in policy necessary to level the playing field for wind and solar. ????2. What green business or person do you admire most? Why? ????I admire Interface [a commercial and residential modular carpet manufacturer] for having set the bar high on developing new environmentally-friendly product lines and tackling its own manufacturing environmental footprint aggressively but methodically. ????3. What other companies do you admire? Why? ????I admire Google (GOOG) because it makes sacred space for innovation and never rejects an idea for being too distant from its core business model. When they decided that clean energy was a priority for their operations, they actually registered their company as a utility provider. ????4. What is the best advice you ever received? ????The world has lots of specialists. What the world needs are "synthesists," people who can see the entire system—all of its moving parts—and identify the greatest levers for change within that system. It is these individuals who will help us address complex societal challenges like quality education, public health, and environmental sustainability. ????5. What is one characteristic that every leader should possess? ????An instinct to experiment rapidly and learn from those experiments. ????6. What is one goal that you would like to accomplish during your lifetime? ????I'd like to take my daughter to all of the countries to which I've traveled, but see them through her more perceptive eyes. |