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大嘴惹禍:6位炮轟顧客的高管

大嘴惹禍:6位炮轟顧客的高管

Claire Zillman 2013年11月15日
都說顧客就是上帝,,是衣食父母。但是,,本文介紹的六位公司高管卻公然對顧客出言不遜,,結(jié)果惹禍上身。他們輕則招致批評,,重則連累公司股價下挫,甚至因此丟了飯碗,。

????奇普?威爾森

????周五,,露露檸檬(Lululemon)創(chuàng)始人奇普?威爾森被迫道歉。原因是,,他曾稱公司的部分客戶身材過于肥胖,,不適合公司的品牌,。他在接受彭博財(cái)經(jīng)頻道(Bloomberg TV)采訪時說:“有些女人的身材根本不適合穿”公司100美元的瑜伽褲。后來,,威爾森曾表示他對自己的行為造成的影響深感歉疚,。可惜,,他的道歉未能幫助這個品牌挽回公司股票今年早些時候以來因?yàn)橥敢曡べぱ濓L(fēng)波導(dǎo)致的股價大跌,。

????Chip Wilson

????Lululemon (LULU) founder Chip Wilson was forced to apologize on Friday after he essentially called a segment of his customers too fat for the brand. "Some women's bodies just don't actually work" for the company's $100 yoga pants, he said during a Bloomberg TV interview. Later Wilson said that he was "sad for the repercussions" of his actions. The remarks certainly won't help the brand recover from its see-through-pants debacle and subsequent stock plunge from earlier this year.

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