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  • The brilliant lessons from McDonald's recall

    Kit R. Roane 2010-06-10 03:00

    In Shrek Forever After, America's favorite green ogre gives up a day to get one, and then regrets his choice. Perhaps McDonald's -- now facing a $15 m...

  • Ben Stein: 4 lessons from the recession

    Ben Stein 2009-11-25 05:55

    A look back at what the financial crisis has taught us.By Ben SteinAs I write this from real estate disaster-ridden but still-glorious Los Angeles, I ...

  • Three lessons for BP from the Exxon Valdez spill

    Shelley DuBois 2010-06-08 07:02

    Up until the catastrophic Gulf oil spill in April, BP had done a pretty good job of presenting itself as the eco-friendliest big oil company around.Bu...

  • Lessons from the land of cheap broadband

    Lessons from the land of cheap broadband 2009-11-17 11:56

    What happens when telcos practically give it away ($13 for 100 megs!)?By Jeffrey M. O'BrienNiQ Lai, chief financial officer of Hong Kong's City Teleco...

  • 麥當(dāng)勞(McDonald's)

    Daniel Roberts 2011-03-22 07:23

    最受贊賞公司前50名排名:第10位食品服務(wù)行業(yè)排名:1(之前排名:1)總體得分:7.97為何受贊賞,?快餐業(yè)出現(xiàn)了持續(xù)衰退,但麥當(dāng)勞(McDonald's)為何仍是一個(gè)深受贊賞和認(rèn)可的品牌,?首先,,麥當(dāng)勞的菜單上推出了一些新品,如沙拉[內(nèi)有紐曼食品公司(Newman )的低脂沙拉醬],、雞肉卷,、燕麥片和...

  • Three challenges to McDonald's growth

    Nin-Hai Tseng 2011-01-26 09:44

    McDonald's has long been the darling of Wall Street, posting increases in same-store sales for 30 consecutive quarters since early 2003. Even during t...

  • McDonald's wins with global palates

    財(cái)富中文網(wǎng) 2009-07-14 06:05

    The American institution is doing well in a recession. Its trick: wooing consumers abroad by targeting local tastes and marketing like mad.By Blake El...

  • P&G’s Lafley: Lessons in leadership

    財(cái)富中文網(wǎng) 2009-06-11 09:21

    By Patricia SellersThere aren’t many hero CEOs anymore. So it’s remarkable that two of the most admired chiefs have announced their retirement within ...

  • Toyota ads move beyond the recall

    Shelley DuBois 2010-03-11 01:37

    New ads from Toyota's local dealers look like they're missing something.The commercials play up the features of new cars, show clips of Toyotas drivin...

  • Best Buy's lesson from China: Cluttered beats curated

    Kit R. Roane 2011-02-16 01:42

    Sometimes it's better to be late to a party. By the time Best Buy made a splash in China in 2006, large domestic rivals had already spread their tenta...

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