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谷歌10大收購案大起底
作者:
ALEX KONRAD
時(shí)間:
2011年08月18日
來源: 財(cái)富中文網(wǎng)
位置：
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本周,，搜索巨頭谷歌宣布，同意斥資125億美元收購摩托羅拉移動(dòng)公司,。本文回顧了谷歌迄今為止最大的10筆收購,。
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6.電郵安全服務(wù)供應(yīng)商商Postini
收購金額：6.25億美元
宣布時(shí)間：2007年7月
聯(lián)邦貿(mào)易委員會(huì)批準(zhǔn)時(shí)間：2007年8月
????Postini公司是谷歌應(yīng)用程序第一批合作伙伴之一，現(xiàn)在也是谷歌這一業(yè)務(wù)領(lǐng)域的核心成員,。據(jù)谷歌Postini網(wǎng)站稱,，它為超過2,600萬用戶提供安全和文件歸檔服務(wù)，并且是谷歌信息安全和發(fā)現(xiàn)性能的核心部分,。
????購入Postini四年后,，直到今年7月谷歌才決定在Gmail中運(yùn)用Postini電子郵件安全技術(shù)，分析人士稱此舉是谷歌提高企業(yè)用戶應(yīng)用程序安全性的重大步驟,。將來,，如果看到Postini更多地融入谷歌應(yīng)用程序和Gmail，請(qǐng)也不必吃驚,。 |
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6. Postini
Price: $625 million
Announced: July 2007
FTC Approval: August 2007
????Postini was one of the first partners with Google Apps and is now a core part of that area of Google's business. According to Google's Postini site, Google Postini provides security and archiving services to over 26 million users, and is a core part of its message security and discovery capability.
????Four years since its purchase, Google decided this July to use Postini email security features in Gmail, which analysts touted as a major step in bolstering Google Apps security for enterprise. Don't be surprised to see more Postini integration into Google Apps and Gmail in the future. |
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5.旅游預(yù)訂軟件開發(fā)公司ITA Software
收購金額：7億美元
宣布時(shí)間：2010年7月
聯(lián)邦貿(mào)易委員會(huì)批準(zhǔn)時(shí)間：2011年4月
????位于馬薩諸塞州坎布里奇的這家旅游信息搜索公司為旅游信息搜索網(wǎng)站和航空公司研發(fā)軟件,。谷歌的這筆收購讓部分業(yè)內(nèi)人士深感不安，他們擔(dān)這筆交易會(huì)危及旅游信息整合網(wǎng)站Kayak和旅游評(píng)論網(wǎng)站TripAdvisor等ITA客戶的競(jìng)爭(zhēng)力,。聯(lián)邦貿(mào)易委員會(huì)對(duì)交易進(jìn)行了長時(shí)間審核,，期間，為應(yīng)對(duì)各方疑慮,，谷歌首次承諾將執(zhí)行ITA公司的所有合同,。收購獲批前夕，谷歌公司更進(jìn)一步,，用ITA高級(jí)副總裁杰夫?胡貝爾在谷歌博客上所寫的話來說：“正式承諾允許ITA的客戶將其合同延至2016年,。”
????既然市場(chǎng)未來五年的競(jìng)爭(zhēng)已經(jīng)獲得保障,，谷歌就能啟動(dòng)計(jì)劃,，將ITA技術(shù)的投入新的航班搜索功能。胡貝爾在博客中展望，未來的某一天,，用戶只用輸入“五月,，用不到500美元飛往某個(gè)陽光燦爛的地方”就能立即在谷歌搜索中找到航班時(shí)間、價(jià)格以及機(jī)票供應(yīng)商,。 |
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5. ITA Software
Price: $700 million
Announced: July 2010
FTC Approval: April 2011
????This Cambridge, MA-based travel search company made the software for travel search sites and airlines. Google's purchase troubled some in the industry, who feared for the competitive viability of clients such as Kayak and TripAdvisor. To meet concerns during a lengthy review by the Federal Trade Commission, Google first promised to honor all ITA contracts. Shortly before approval, it went a step further and "formally committed to let ITA's customers extend their contracts into 2016," senior VP Jeff Huber wrote on Google's blog.
????Now that competition has been presumably safeguarded for the next five years, Google can launch into its plans for ITA's technology: new flight search capability. Huber's post imagined a day when a user can simply type "flights to somewhere sunny for under $500 in May" and immediately see flight times, fares, and ticket vendors within Google's search.?? |
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